2023 Ford Mustang Mach-E Versus Tesla

April 21st, 2023 by
Sunrise Ford 2023 Ford Mustang Mach-E

Photo Source: Ford  If there is one segment gathering steam more swiftly than midsize crossovers, that would probably be the electric vehicle crossover. United States automakers are leading the charge in this space with two of the most popular contenders: the 2023 Ford Mustang Mach-E and the 2023 Tesla Model Y. The scales are tipped…

Ford Integrates AI Technology into the Trailer-Hitching Experience

April 14th, 2023 by
Sunrise Ford 2023 Ford Pro Trailer Hitch Assist

Photo Source: Ford There is a very good chance readers have heard the term “AI” here and there in recent months. The technology is being utilized to create realistic artwork and images from thin air. Now, in 2023, Ford is depending upon artificial intelligence, including machine learning and computer vision, to make it simpler than…

Ford Plows Ahead as the Best-Selling Brand in America

April 14th, 2023 by
Sunrise Ford 2023 Ford Expedition Timberline

Photo Source: Ford Ford, much like every other major auto brand, makes it their mission to begin every new year at 100 percent, going full-throttle in their efforts to outsell the competition and create as many elated customers as possible. Within the first quarter of 2023, Ford has come up triumphant as the best-selling brand…

Opportunities Await the Ford Transit Connect in Europe

April 7th, 2023 by
Sunrise Ford 2023 Ford Transit Connect Van

Photo Source: Ford Ford produces a vehicle that fits like a glove in the daily lives of most Americans. It may be a small vehicle, but it would transport as much as any small SUV without being less aerodynamic or too tall. It functioned well for small commercial professionals and even recreationally for those seeking…

Ford Files a Patent that Could Revolutionize Car Manufacturing

April 7th, 2023 by
Sunrise Ford 2023 Ford Configurable Vehicles

Photo Source: Ford Ford’s engineering department is working toward what could be a significant cost-cutting measure for the automaker, as a recent patent filing discovered by Ford Authority displays a design for a one-size-fits-all configurable frame for use on future vehicles. The patent design, filed on November 23, 2022, and published on March 23, 2023,…

“Built Ford Proud” Campaign is an Inspiration for the Future

March 31st, 2023 by
Sunrise Ford 2023 Built Ford Proud

Photo Source: Ford Ford, a company that has been staunchly focused on the reinvention of cars for the last 120 years, is pivoting away from its conventional plans – which have historically revolved around Ford automobiles and equipment – under the 2023 “Built Ford Proud” tagline. It seeks to pay greater concentration on the individuals…

The All-New Electric Explorer Marks an Unparalleled Opportunity for Ford

March 31st, 2023 by
Sunrise Ford 2023 Electric Ford Explorer

Photo Source: Ford On March 21, 2023, Ford unveiled the new all-electric Explorer. The Explorer is the first in a surge of new electric vehicles from Ford and paves the way for a total reinvention of the Ford brand in Europe. The mid-size crossover has sufficient seating for five people across two rows and is…

2023 Ford Explorer has Earned Top Safety Pick Award from IIHS

March 24th, 2023 by
Sunrise Ford 2023 Ford Explorer

Photo Source: Ford A new year equals new trucks, cars, and SUVs. While the Insurance Institute for Highway Safety (IIHS) conducted its testing for the 2023 model year, two Ford vehicles became IIHS Top Safety Pick winners, one of which was the 2023 Ford Explorer. Indeed, North America’s best-selling SUV nameplate historically needs to be…

Ford Explorer and Mustang Mach-E Reach Top Rating from IIHS

March 24th, 2023 by
Sunrise Ford 2023 Ford Explorer

Photo Source: Ford The Insurance Institute for Highway Safety (IIHS) is judging the outcomes of its 2023 crash test, and both the Ford Explorer and the Ford Mustang Mach-E received Top Safety Pick ratings. Notably, only four of the midsize SUVs tested out of the thirteen qualified managed to obtain overall ‘good’ ratings, and the…

Ford Survey Proves that the F-150 Lightning is an Authentic Truck

March 17th, 2023 by
Sunrise Ford 2023 Ford F-150 Lightning

Photo Source: Ford The Ford F-150 Lightning is attracting new types of drivers to the brand, particularly to the F-150 badge, with the manufacturer claiming it has taken note of a drastic change in the typical pickup truck buyer’s profile ever since premiering the all-electric Lightning. Indeed, as one of the first electric trucks from…

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