Sunrise Ford Blog

Drive Off the Beaten Path with Ford’s New Bronco Trail App

May 12th, 2023 by
Sunrise Ford 2023 Ford Bronco

Photo Source: Ford As hundreds of owners converge on Moab, Utah, for the 2023 Bronco Safari event, Ford has just unveiled a new off-roading companion application exclusively for Ford Bronco owners. Known as the Bronco Trail App on both Apple iOS and Android devices, the new service aims to facilitate the off-roading experience with thousands…

The Ford F-150 Lightning Expands its Horizons, Goes Global

May 5th, 2023 by
Sunrise Ford 2023 Ford F-150 Lightning

Photo Source: Ford For the first time, the Ford F-150 Lightning is being provided to consumers outside of the United States and Canada as sales officially begin in Norway. If there is one thing Norway is ecstatic about, it is electric vehicles. After all, the decision was announced after Ford representatives in the country reported…

Ford Aims to Lead the Future of Reinvention and Mobility in Detroit

May 5th, 2023 by
Sunrise Ford 2023 Ford Book Depository

Photo Source: Ford When the Michigan Central Station was constructed in 1913, passenger rail symbolized Detroit’s booming role in the industrial revolution. Historical records demonstrate that the structure was the tallest station of its time. Decades later, in the 1980s, as the city’s train travel slowed and car ownership became ubiquitous, the station’s consistent use…

Ford Mustang is on a 10-Year Winning Streak

April 28th, 2023 by
Sunrise Ford 2023 Ford Mustang

Photo Source: Ford The Ford Mustang has two major occasions to commemorate in the 2023 model year. Its 59th birthday is coming up, and it has consistently been the world’s best-selling sports car in the last ten years combined. According to data from S&P Global Mobility, the Mustang has managed to outsell its contenders in…

Two Compact SUVs that Give Ford the Edge

April 28th, 2023 by
Sunrise Ford 2023 Ford Escape

Photo Source: Ford Both the 2023 Ford Bronco Sport and the 2023 Ford Escape share a platform, but the executions make for very different flavors. The Blue Oval’s car lineup was down to just the Mustang in the 2020 model year, so the Escape was launched with a specific purpose in mind. The Escape gently…

The Cryptic “Gen-E” Could be Another Electric Vehicle in Ford’s Lineup

April 21st, 2023 by
Sunrise Ford 2023 Ford Electric Vehicles

Photo Source: Ford Electrification has become a strategic necessity for most global automakers that want to expand, but it is assuredly causing a change within the automotive industry’s competitive landscape. It is an extreme shift from the design and manufacturing of conventional internal combustion engines, so electric vehicles (EVs) provide vast opportunities for growth as…

2023 Ford Mustang Mach-E Versus Tesla

April 21st, 2023 by
Sunrise Ford 2023 Ford Mustang Mach-E

Photo Source: Ford  If there is one segment gathering steam more swiftly than midsize crossovers, that would probably be the electric vehicle crossover. United States automakers are leading the charge in this space with two of the most popular contenders: the 2023 Ford Mustang Mach-E and the 2023 Tesla Model Y. The scales are tipped…

Ford Integrates AI Technology into the Trailer-Hitching Experience

April 14th, 2023 by
Sunrise Ford 2023 Ford Pro Trailer Hitch Assist

Photo Source: Ford There is a very good chance readers have heard the term “AI” here and there in recent months. The technology is being utilized to create realistic artwork and images from thin air. Now, in 2023, Ford is depending upon artificial intelligence, including machine learning and computer vision, to make it simpler than…

Ford Plows Ahead as the Best-Selling Brand in America

April 14th, 2023 by
Sunrise Ford 2023 Ford Expedition Timberline

Photo Source: Ford Ford, much like every other major auto brand, makes it their mission to begin every new year at 100 percent, going full-throttle in their efforts to outsell the competition and create as many elated customers as possible. Within the first quarter of 2023, Ford has come up triumphant as the best-selling brand…

Opportunities Await the Ford Transit Connect in Europe

April 7th, 2023 by
Sunrise Ford 2023 Ford Transit Connect Van

Photo Source: Ford Ford produces a vehicle that fits like a glove in the daily lives of most Americans. It may be a small vehicle, but it would transport as much as any small SUV without being less aerodynamic or too tall. It functioned well for small commercial professionals and even recreationally for those seeking…

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